Kfc Essay Essay

It has grown enormously following its fragile birth, splashing in scintillating numbers in both franchisees and company owned stores all over. The company’s prime strength lies in providing high-quality chicken meals to its huge consumer base all over the world. Now every day, more than 12 million customers are served at KFC restaurants in 109 countries and territories around the world. KFC operates more than 5,200 restaurants in the United States and more than 15,000 units around the world. The company has strong product identification through its branding, advertising as well as packaging signifies the company in various manner. The famous paper bucket that KFC uses for its larger sized orders of chicken, its logos and the famous picture of Harland Sanders, the initial founder, all represent KFC in the most colorful way. KFC’s specialty is fried chicken served in various forms. However the recipe of 11 herbs and spices used by KFC in preparation of their chicken still remains a trade secret. KFC’s primary product is pressure-fried pieces of chicken made with the original recipe. The other chicken offering, extra crispy, is made using a garlic marinade and double dipping the chicken in flour before deep frying in a standard industrial kitchen type machine. Despite KFC’s success as a company, the fast food organization had faced many problems over the years. There were mostly environmental issues that had influenced their product marketing and in time they had inherited new ways and different techniques to cater their fast food products. Animal Cruelty Since 2003, the animal rights group People for the Ethical Treatment of Animals (PETA), have been protesting KFC’s treatment of the animals used for its products with the Kentucky Fried Cruelty campaign. PETA states that they have held more than 12,000 demonstrations at KFC outlets since 2003 because of alleged mistreatment of chickens by KFC suppliers. Alleged rainforest destruction In May 2012, Greenpeace accused KFC of sourcing paper pulp for its food packaging from Indonesian rainforest wood. Independent forensic tests showed that some packaging contained more than 50 per cent mixed tropical hardwood fibre, sourced from Asia Pulp & Paper Macro environment KFC operates in a larger macro environment of forces that creates opportunities, but also threats. A company such as KFC usually cannot influence trends in the macro environment, as they affect people and organisations on a larger scale. However, KFC has to carefully examine macro environmental trends and must create competitive responses to such trends. There are six major macro environmental forces KFC has to take into account. Micro environment The microenvironment consists of all forces that are close to KFC, and on which KFC has an impact. They directly affect KFC’s ability to serve its customers. Three major components influence KFC’s microenvironment: COMPETITORS Because the fast food market is highly competitive, KFC faces a wide number of direct and indirect competitors. KFC’s main competitors are fast food chains such as McDonald’s and Domino’s, which are already well established throughout the world. McDonalds’s in particular is a direct competitor, as they have already successfully introduced their Salads plus line, which directly targets ‘healthy food’ conscious world we live in. But, there are a number of other competitors that is also focusing on ‘chicken’ types products. All this competition makes it quite difficult for KFC to maintain or even broaden their customer base. However, with the introduction of a new and healthy product range, KFC can differentiate itself from most competitors and will gain a competitive advantage. CUSTOMERS KFC’s customer market consists solely of the consumer market. KFC’s products are bought by individuals (males, females, singles, and families). Therefore, the product range KFC offer should appeal to as many people within this consumer market as possible, to ensure that the maximum amount of products can be sold. The characteristics of these individuals and a segmentation of them are discussed later in this report. Strengths and weakness of competitors Strengths: 38 products, Attractive Outlets, Huge Marketing, Budget, More entertainment for kids Weaknesses: Same type of Menu, No Home Delivery How they compete with their competitors? It is found that KFC compete its competitors by five ways: †¢KFC compete its competitors through marketing strategy †¢They offered different packages at different events like Ramadan offer, midnight offer etc. †¢KFC compete their competitors by providing good services They must hired the hard selling persons to market their product in the market and motivate their employees for the sake of organizations and employees do well and they compete there competitors KFC has quality products and through these quality products they compete their competitors Current Sales Analysis Market Share Market Share KFC has a very long history and has the most recogni ze able brand in chicken with over 50% of the market share. It becomes difficult for the companies like Sub way, Mc Donald’s, Chicken planet, Dixie or those who may want to enter in the market of fast food restaurants. Due to with over 50% of the market share in fast food industry KFC has recognition around the world and has been globally positioned for many years in and to capture the market share in adopting a chicken loving experience. Environmental factors and opportunities Political: The operations of KFC are affected by the government policies on the regulations of fast food operation. Currently government are controlling the marketing of fast food restaurant because of health concern such as cardiovascular and cholesterol issue and obesity among the young and children in the country. Governments also control the license given for open the fast food restaurant and other business regulation need to follow such as for a franchise business. Good relationship with government in giving mutual benefits such as employment and tax is a must for the company to succeed in any foreign market. Economic: Though for last 1 year there was economic slowdown all across the globe but the sales of KFC and other fast food chains did not slow down to that extent that of other sectors in. The GDP (Purchasing Power Parity) is estimated at2. 965 trillion U. S. dollars in the year 2010. The GDP- per Capita (PPP) was 2700 U. S. dollars as estimated in 2008. The GDP- real growth rate in 2007was 8. 7%. India has the third highest GDP in terms of purchasing power parity just ahead Japan and behind U. S. and China. Foreign direct investment rose in the fiscal year ended March 31 2007 to about $16 billion from just $5. 5 billion a year earlier. Socio cultural: India is the second most populous nation in the world with an approximate population of over 1. 1billion people. This population is divided in the following age structure: 0-14 years – 31. 8%, 15-64 years – 63. % and 65years and above – 5. 1%. There has also been a continuous increase in the consumption of fast food in India. The social trend toward fast good consumption is changing and India has seen an increase of 90% fast food consumption from the year 2002-2007. This increase is far greater than the increase in the BRIC nations of Brazil (20 per cent), Russia (50 per cent) and China (almost 60 per cent). Thus this shows a positive trend for fast food industries in India. Technological: The fast food Industry is heating up with a lot of foreign players entering the market. The technological knowhow and expertise will also enter the market with an increase in competition. With the lower rates and increase technology the fast food counters are attracting youth by giving them attractive deals. For e. g. KFC and Domino’s pizza. For a fast food restaurant, technology does not give a very high impact on the company and it is not a significant macro environment variables. However KFC should be looking to competitors innovation and improve itself in term of integrating technology in managing its operation. For example in inventory system, supply chain management system to manage its supply, easy payment and ordering systems for its customers and wireless internet technology. Implementation of technology can make the management more effective and cost saving in the long term. This will also make customer happy if cost savings results in price reduction or promotional campaign discount which will benefits them from time to time. Environmental: As one of world largest consumer of beef, potatoes and chicken, KFC always had been critics for world environmentalist. This is because high consumption of beef causing the green house effect by methane gasses coming from the cow’s ranch. Large-scale plantation has effect the environment and lost of green forest opening for plantation activities. Vegetarian environmentalist criticizes the fast-food giant for cruelty to animals and slaughtering. In America, once KFC want to introduce whale burger causing uproar because whales are endangered species. Before using paper packaging, KFC once had been criticized for being insensitive to pollution because of using ne based packaging for its food products. Imagine millions of people purchase from fast food operator and how is the impact to world environment by throwing away those hard to recycle packaging. Our world is getting concern on environment issue and business operating here should not just care for profit, but careful usage of world resources for sustainable development and care for environment safety and health for our future generation. Critics and concern from all public or activist should bare view and support if necessary to ensure we play our social responsibility better. Legal factors: As a certified fast food operator, there are many regulations and procedures that KFC should follow. For example is the Halal certification that becomes a concern to Muslim consumers. KFC should protect its integrity and consumer confidence by ensuring all materials and process are as claimed or must followed. Other legal requirement that the business owner should follow as stipulated in laws are such as operating hours, business registration, tax requirement, labor and employment laws and quality & environment certification (such as ISO) in which the outlet has been certified. The legal requirement is important because the offenders will be fined or have their business prohibited from operating which can be disastrous. KFC India -BCG Matrix Boston Consultancy Group (BCG) Matrix Currently KFC have launched a new product in the market. They have also tried to come into the beverages market by launching its new brand of shakes called KRUSHERS. As it is a fairly new product it comes in the category of the Question Mark in the BCG Matrix. It has a low market share thus brings low revenue. KFC is advertising a lot to popularize this product so there is a lot of expenditure on it. This product is individually not bringing any profits and is a cash drain for the company. Company may decide to completely remove this product from the market if it does not do well soon and start bringing in revenue. Business macro-environmental factors The company and all the other actors operate in a larger macro-environment of forces, including political, economic, cultural, technological, legal and ecological factors, which shape opportunities and pose threats to the company. Political and legal regulatory affect the strategic development of KFC Corporation, which made the US market more challenging. Example- Forbidding the use of trans-fat cooking oil mandating calorie counts on menus,removing advertisement from kid’s programme, and even prohibiting from making unconfirmed claims concerning nutritional value and losing weight benefits. All of these may seriously impede the free flow of goods within a group and from suppliers and consumer demand. According to the Institute for the World Economy, the aggregation of financial crisis continues to result in negative result to the world economy and generate a strong downturn in the entire restaurant industry, which leads to the falling of US unit expansion from 3. % of 2006 to 2. 4% of 2007. On the other hand, fewer costs as compared with healthier food helped KFC and the entire fast food industry to grow rapidly. Moreover, KFC can increase profit margins with chicken which is lower in cost compared to other meat. With the ever-increasing impact of health consciousness, like obesity, among consumers, it’s increasingly ha rd for KFC to keep its original product mix and alternatively prompt them to offer healthier foods (threat). In contrast, under the slump chicken consumption in Europe and Asia market owing to the outbreak of avian flu, US market still shows an image of rising. Furthermore, hurried and changing lifestyle of people along with convenient and tasty characters of foods, which offered numerous business opportunities for KFC Corporation. The innovation in technology offers further development possibilities to fast food industry. However, owing to equipment problems, KFC lost its Rotisserie Chicken market which had achieved a huge success in non-fried chicken area. Restaurants are known to have very high levels of energy intensity due to their relatively small building size and the amount of cooking, heating, and refrigeration needed to prepare and serve food to customers. Due to these high levels of energy use, we continue to focus our efforts on reducing our energy intensity in both new and existing restaurants. In 2006 KFC established a goal to reduce energy usage in the U. S. company-owned restaurants by 12 percent from 2005 levels by the end of 2009. They achieved a 14% reduction through the application of numerous energy conservation measures (ECMs). In addition to reducing energy consumption, these ECMs resulted in the elimination of over 117,000 metric tons of CO2 per year from the atmosphere. The KFC China division has also recognized the need to focus on energy conservation and has become actively involved in implementing ECMs over the past few years. Their efforts have resulted in the elimination of over 5300 metric tons of CO2 per year. Greenpeace, a conservational and environmental organization in 46 countries, has accused Cargill concerning the illegal exportation of soya to KFC for its chicken food supplied. Changing consumers’ perception about KFC is arisen among analyst and specialist and forthright. In respect to the accusations has actively retrofit existing restaurants with more efficient lighting systems. During 2009, 190 restaurants in China had their interior linear fluorescent lamps upgraded to a more efficient version resulting in a reduction of over 600 metric tons of CO2 per year. Heating, Ventilation ;amp; Air Conditioning (HVAC): In 2006, Yum! made the commitment to standardize high efficiency air conditioning systems for all U. S. restaurants. Since then, over 1800 high-efficiency air conditioning units have been installed with slightly over 600 taking place in 2008 and 2009. These 600 + installations have reduced our CO2 output by 10,500 metric tons per year. In China, the engineering team developed the means to overcome water hardness issues compromising the efficiency of certain heating devices used in our KFC kitchens. Their solution enabled the equipment to operate at peak efficiency which eliminated over 4200 metric tons of CO2 per year. In conclusion, KFC had used all its macro environment factors efficiently; it had improved its product in terms of packaging technology, its cooking methods and most important heath wise keeping in mind the external affect on the environment.

Kitchen Remodeling

Kitchen Remodeling Network Diagram Critical Analysis Boston University OL MET AD 642 Art & Science of Project Management Week 3. 2 – Network for Party Project Abstract This article examines the Critical Path, Slack, and sequencing of activities for the Kitchen Remodeling Project. It furthers the discussion on whether adding additional slack helps set realistic goals or proves detrimental to the progress of the project. A detailed analysis is also provided on the relationship between the Critical Path and Slack.I created a Network Diagram for my Personal Kitchen Remodeling Project. During the creation of my Network Diagram, I ran into the issue of having too many activities to sequence. Accommodating granular detail on the Network Diagram became unmanageable, especially for not using Microsoft Project. For example, in the WBS, I broke down the node ‘Secure Workers’ into different skill set (Carpenter, Electrician etc). I simplified this into one activity labeled â €Å"Secure Workers† and identified predecessors and successors.I also consolidated installation of appliance into a single node and assigned it a number of days in totality. The total project duration on the Critical Path came out to 83 days on the forward pass, starting at day 0. Backward pass was calculated using customer’s expected completion time of 73 days. The Critical Path, with the longest path and shortest time fell on the path with the least amount of slack equating to -10 days. This means that to meet the customer’s expected completion date, the project would have to start 10 days in advance of the currently scheduled start date.If the project cannot start in advance, activity duration on the Critical Path would need to be adjusted in order to meet the customer’s expectations. The key take away from this assignment was that all activities on the Critical Path always have the same Slack, -10 in this example. After much contemplation, I understoo d this is for when the Latest Finish is moved forward, all activities on the Critical Path require adjustment by the different between the Latest Finish and Earliest finish of the last activity on the Critical Path.Completion of the Critical Path made me question how the PM would know whether the least amount of slack on the Critical Path is sufficient to complete the project on time, while maintaining quality. Ideally, every PM wants to finish the project at the earliest date possible, but adequate time allocation for each activity and in between activity sounds just as crucial. A Project Management Institute article comments that small buffers should be added in between activities and parallel work for resources committed to the critical path should be avoided.To stay ahead, there may be the urge to start all activities as soon as possible, this could be detrimental to the progress in the long run. â€Å"To the extent possible, avoid having the same people work on the parallel ac tivities is one of the tenants of critical chain project management. This means restraint in starting activities. Small buffers at the end of ‘feeding chains’ merging with deterministic critical path minimize risk of project delays. † (Schuyler, 2000) The reality is that there is never a comfortable amount of slack available for any activity on the critical path.As a new PM, I’m likely to believe that adding enough buffer time would alleviate pressure and help set reasonable targets. To which PMI annotates, â€Å"The core theme in critical chain project management is to avoid wasting slack. The reality is that there isn’t a confident amount of slack available to waste. Focusing on project values provides a better perspective for making decisions. † (Schuyler, 2000) References John Schuyler, PMP, (March 2000). Optimizing Project Plan Decision. PM Network. pp. 65-69.

Applied Business Research Report

Several academicians have established the implication of faithfulness in the service industries and at the same time, it has probable impact on the overall expansion of the suitable competitive border too for the service firms. However, it can be stated that this might be accredited to the exceptional character of services, augmented enslavement on the technologies and superior consumer participation in the entire delivery of services. A base of the trustworthy consumers can perform marvel in terms of the financial rewards and the original commerce projections as captivating a new customer can charge as much as 6 times more than the charge of keeping an old one. Therefore, it can be stated that the customer loyalty clearly brings several momentous benefits to the existing business and calls for a deeper exploration into the features that act as its inventor and make a payment in its augmentation. Baumann, Elliott and Burton (2012) have stated that customer loyalty is convoluted and d ynamic as well as changing with the course of time. Benoit and Van den Poel (2012) have mentioned in his research work that why customer satisfaction as well as customer loyalty is so important and the answer of this question in one word is revenue. It can be seen that the satisfied customers spend huge amount of money, refer more number of the new consumers and support the trade longer than the discontented consumers. Therefore, it can be stated that this all leads to more profits for the trades that can maintain their customers well contented. However, it can b e easily stated that the companies striving to maximize the amount of returns must critically believe investing in a consumer contentment and the faithfulness research curriculum. It can be stated that the rationale of this particular research document is to talk about the importance of consumer faithfulness and its consequence in the contemporary commerce ground throughout a wide-ranging examination literature. Furthermore, it seeks to discover a variety of things that serve as previous circumstances towards consumer loyalty development procedure. In order to understand the importance of customer loyalty on the business performance, Muthoot finance has been selected and the entire research work would try to shed light on these aspects from several perspectives. Therefore, it can be stated this specific research work has tried to represent the importance of customer relationship management as well as customer loyalty for Muthoot finance that wishes to be successful enough and gain enough competitive market in the existing market (Chen, 2012). It can be stated that a new emphasis has been shed on customer relationship management, as this concept has been gradually wide spreading with time in several operating market. Muthoot finance is the principal gold backing corporation in India in provisos of loan selection and the corporation is a â€Å"Systematically significant Non-Deposit captivating NBFC† (muthootfinance.com, 2016). From the company profile it can be seen that Muthoot finance give India’s best gold loans and thus the organization believes that focusing on customer loyalty is one of the major parts to take care of. However, besides gold loan, they provide the facilities of money transfer, foreign exchange, housing finance, insurance as well as travel jango (muthootfinance.com, 2016). Therefore, this specific research work would try to analyze the importance of customer loyalty in Muthoot finance from some different perspectives through an information-rich literature review.   As mentioned by Coelho and Henseler (2012), customer faithfulness is the enthusiasm of the consumers to acquire the manufactured goods from the specific organization and maintain buying the alike from the same brand name for a longer time epoch. However, customer trustworthiness can be also termed as the unremitting buying for a particular brand and at the same time signifying other people to do the similar. Associations are at the present concentrating more on preserving soaring amount of trustworthy consumers that more clients can be recommended through them to patch up a long run business with the product name. Evanschitzky et al. (2012) have mentioned that organisations must follow some exceptional characteristics that can be competent enough in keeping the consumers trading commodities from the brand name devoid of favouring any contestant brand. Preceding studies on consumer allegiance have stated the consumer allegiance into two noteworthy fractions, customer performance and customer approach where both the parts are interrelated to each other. Customer loyalty may be rational or touching factor depending on the node of transaction and base of customer retention. The characteristics of commodities and services are the rational factor whereas the emotional factors are unswervingly connected to the discernment of purchaser towards the association (Jahanshani et al., 2014). Some of the preceding research works have experienced the constraints that influence the purchaser faithfulness and preservation counting the services. These issues can be connected with the consumer faithfulness and withholding as follows: Johnson et al. (2012) have stated that service quality has been gradually becoming one of the major issues of the business that focus on the services as well as the communication procedures. This presently enables the electronic media for communicating with the components outside the business. It can be stated that this sheds importance on gathering of necessary information. Processing several online as well as offline transactions along with the data interchanges procedure among the buyers and the sellers in regards to address space and time consumption. Service excellence from the standpoint of online method can be classified as the degree to which online subsistence of the organization offers competent buying, acquiring and conveying facilities of goods and services in such a method that consumers might be extremely contented with administration (Jyh-Fu Jeng et al., 2012). The professed cost of the consumers refers to the dissimilarity between the settlements of the products that the consumers gain and the price of the products and the services. In that scenario, price and the profit examination plays one of the vital roles in rewarding the needs of the consumers, as the customers are highly concerned in taking happiness in superior reimbursement from the services bearing fewer prices in trading the products and the services. The profits are categorised into four fractions named, manufactured goods advantage, service advantage, individual assistance and image advantage where equivalent four costs are monetary cost, psyche cost, time cost and energy cost. Conveying improved worth to the consumers is an indispensable division of the business approach that facilitates the organization attainment competitive improvement, in order to deal with long term sustainability of the commerce, evaluated to its contestants (Khan, 2012).   As demonstrated by Komunda and Osarenkhoe (2012) in their research work, it can be seen that trust is a clear set of believes that drive the customers towards purchasing a product pr consuming the service from a particular organization. Trust can be defined as the as the self-confidence of the consumers that they experience for the organization making sure the benefits required. However, it can be stated that belief is one of the main significant expression in commerce, especially in online trade operations. Here, truthfulness and generosity works essential position in keeping approval stage at the stage the consumers are enthusiastic to believe (Kwon & Kim, 2012). Martà ­nez and del Bosque (2013) have stated reputation as the inference of uniformity in case of presentation for the long time epoch. Therefore, it can be stated that standing is created from the consisted superiority administration as well innovation amalgamation depending on the time era and the modification in the socio-economic stage. Therefore, it can be stated that the standing of the organizations required to be understood by the consumers not only based on the online survival, but also the complete organization along with its bodily attendance (Pan et al., 2012). As per Prentice (2013), widespread literature proposes that both the marketplace share and the consumer approval leads towards productivity, however, this is not certain that the market share and the customer satisfaction have an affirmative association. Therefore, in this part, some of the significant strategies have been introduced here in details to gain in-depth knowledge of the research topic. It can be stated that company’s association to their consumers is alienated into two separate commerce approaches namely offensive and defensive. Offensive policy deals with magnetizing the new consumers and the defensive strategy try to keep the previously existing consumers. Therefore, it can be stated that in order to focus on customer loyalty, Muthoot Finance is required to attract both the new customers along with the existing customers (Scherer, Wà ¼nderlich & von Wangenheim, 2015). Figure 1: Offensive and Defensive Business Strategies (Source: Scherer, Wà ¼nderlich & von Wangenheim, 2015) Siu et al. (2013) have stated that there exist three phases within customer decision making procedure. In this case, the first phase is defining the brand alternatives, the second phase is reviewing the existing relevant information and the final stage is applying a decision rule. It is regardless to mention that the choices as well as preferences of the customers vary from one product to another product, from one organization to another organization and so on. Therefore, the entire decision making process depends on the preferences of the consumers and the companies are required to provide the customers the best buying experience, so that they become loyal to one particular organization (Tanford, Raab & Kim, 2012). Figure 2: The sequential Multistage Process Model (Source: Toufaily, Ricard & Perrien, 2013) As per Wang and Wu (2012), the major purpose of each organization is productivity and one significant technique for achieving this for an organization is to increase as well as uphold trustworthy consumers. It can be stated that if a corporation spends resources for building consumer trustworthiness without concentrating on productivity, it might lead towards failure in the long run. Therefore, to gain customer loyalty, the organizations are required to focus on both behavioral and attitudinal loyalty of the consumers. However, it can be stated that customer loyalty becomes highly significant to the business of the corporation at times it results in the purchasing behaviour. This following replica can be clarified through major three fundamental objectives like building behavioral loyalty, cultivating attitudinal loyalty and linking loyalty to profitability (Toufaily, Ricard & Perrien, 2013). Figure 3: Structuring and sustaining consumer trustworthiness (Source: Toufaily, Ricard & Perrien, 2013) The adoption of the customer faithfulness programs in the middle of several companies has significantly augmented over the last couple of years and automatically the consumers have turn out to be the focal point of concentration. It has been seen that the customer loyalty programs offer financial as well as relationship rewards to the consumers with the sole principle of making the customers’ brand trustworthy (Kwon & Kim, 2012). There exist five specified group of the customers like non-customers, price switchers, the passive loyal, fence sitters and the committed customers. Therefore, most of the organizations target to grab the attention of all these customers through proper delivery of their services. Muthoot Finance try their best to retain their existing customers and at the same time they tend to design their loyalty programs in such a way, so that the customers get attracted enough towards the company. There exist several economic benefits of retaining the customers like it saves on the acquisition of the customers or the replacement costs. Moreover, it promises of base earnings as obtainable consumers are likely to have a minimum spend per period. Apart from that, retaining the existing customers focus on price premiums, as the existing customers generally do not wait for promotion or the reduction of price before making a decision to buy. Muthoot finance believes that customer loyalty benefits the o rganization from several perspectives like this is comparatively less expensive to keep hold of the consumers that to attract the new customers. It generates huge amount of profits, decreases the making costs and helps in spreading positive word of mouth promotion. Therefore, it can be stated that customer loyalty is one of the strongest assets to the organization, as the success and sustainability of the business largely depends on the number of loyal customers.  Ã‚   Baumann, C., Elliott, G., & Burton, S. (2012). Modeling customer satisfaction and loyalty: survey data versus data mining.  Journal of Services Marketing,  26(3), 148-157. Benoit, D. F., & Van den Poel, D. (2012). Improving customer retention in financial services using kinship network information.  Expert Systems with Applications,  39(13), 11435-11442. Chen, S. C. (2012). The customer satisfaction–loyalty relation in an interactive e-service setting: The mediators.  Journal of Retailing and Consumer Services,  19(2), 202-210. Chu, P. Y., Lee, G. Y., & Chao, Y. (2012). Service quality, customer satisfaction, customer trust, and loyalty in an e-banking context.  Social Behavior and Personality: an international journal,  40(8), 1271-1283. Coelho, P. S., & Henseler, J. (2012). Creating customer loyalty through service customization.  European Journal of Marketing,  46(3/4), 331-356. Evanschitzky, H., Ramaseshan, B., Woisetschlà ¤ger, D. M., Richelsen, V., Blut, M., & Backhaus, C. (2012). Consequences of customer loyalty to the loyalty program and to the company.  Journal of the Academy of Marketing Science,  40(5), 625-638. Jahanshani, A. A., Hajizadeh, G. M. A., Mirdhamadi, S. A., Nawaser, K., & Khaksar, S. M. S. (2014). Study the effects of customer service and product quality on customer satisfaction and loyalty. Johnson, M. D., Herrmann, A., Huber, F., & Gustafsson, A. (Eds.). (2012).Customer retention in the automotive industry: quality, satisfaction and loyalty. Springer Science & Business Media. Jyh-Fu Jeng, D., & Bailey, T. (2012). Assessing customer retention strategies in mobile telecommunications: Hybrid MCDM approach.Management Decision,  50(9), 1570-1595. Khan, I. (2012). Impact of customer satisfaction and retention on customer loyalty.  International Journal of Technology Enhancements and Emerging Engineering Research,  1(2), 106-110. Komunda, M., & Osarenkhoe, A. (2012). Remedy or cure for service failure? Effects of service recovery on customer satisfaction and loyalty.  Business Process Management Journal,  18(1), 82-103. Kwon, K., & Kim, C. (2012). How to design personalization in a context of customer retention: Who personalizes what and to what extent?.  Electronic Commerce Research and Applications,  11(2), 101-116. Martà ­nez, P., & del Bosque, I. R. (2013). CSR and customer loyalty: The roles of trust, customer identification with the company and satisfaction.International Journal of Hospitality Management,  35, 89-99. Pan, Y., Sheng, S., & Xie, F. T. (2012). Antecedents of customer loyalty: An empirical synthesis and reexamination.  Journal of Retailing and Consumer Services,  19(1), 150-158. Prentice, C. (2013). Service quality perceptions and customer loyalty in casinos.  International Journal of Contemporary Hospitality Management,25(1), 49-64. Scherer, A., Wà ¼nderlich, N., & von Wangenheim, F. (2015). The Value of Self-Service: Long-Term Effects of Technology-Based Self-Service Usage on Customer Retention.  Mis Quarterly,  39(1), 177-200. Siu, N. Y. M., Zhang, T. J. F., & Yau, C. Y. J. (2013). The roles of justice and customer satisfaction in customer retention: A lesson from service recovery.Journal of business ethics,  114(4), 675-686. Tanford, S., Raab, C., & Kim, Y. S. (2012). Determinants of customer loyalty and purchasing behavior for full-service and limited-service hotels.International Journal of Hospitality Management,  31(2), 319-328. Toufaily, E., Ricard, L., & Perrien, J. (2013). Customer loyalty to a commercial website: Descriptive meta-analysis of the empirical literature and proposal of an integrative model.  Journal of Business Research,  66(9), 1436-1447. Wang, C. Y., & Wu, L. W. (2012). Customer loyalty and the role of relationship length.  Managing Service Quality: An International Journal, 22(1), 58-74.

In-Built Power Back-Up System Coursework Example | Topics and Well Written Essays - 500 words

In-Built Power Back-Up System - Coursework Example It is quite common to see power blackouts in urban centers fixed almost immediately while the same problem in rural areas like rural Africa not fixed with the same urgency due to various reasons. The power back-up system television keeps the internal arrays completely charged. It is quite common to see power blackouts in urban centers fixed almost immediately while the same problem in rural areas like rural Africa not fixed with the same urgency due to various reasons. The power back-up system television keeps the internal arrays completely charged.4) Subtract: I would subtract the internal speakers from the television to make way for the backup device. The television set will come with external speakers.5) Repeat: I would continue using the same style and color for the television.6) Add: I would add more screen so that the television becomes wider and thicker to accommodate the backup device.7) Combine: I would combine the backup device with a timer-gadget that detects whether there are people watching the television and automatically switches off when no one is watching the television to save on backed-up power.8) Empathy: The television will give an indication when there is too much usage.9) The television will warn the user when the backed-up power is draining low.10) The television will be able to use either electrical power or solar power to charge the backup system.11) Animation: The television would have a voice that gives the warning and indication of low battery out loud like a speaking human.12) Transfer: I would transfer my ideas to experts overseas to get specialists to an opinion on the television model.13) Superimpose: The television will be a more advanced and refined model of the current television model in the market.14) The backup supply device will produce very little noise as compared to the usual generators that have been used to backup power.

Qualitative analysis of (In)civility project Research Paper

Qualitative analysis of (In)civility project - Research Paper Example The application of information in the communication sector based on the grounded theory is based on empirical data collected towards making affirmations on different views.The concept of education is best understood as a process in which information is acquired through listening, watching or through any other senseThe medium by which education is passed on to the audience is a subject of controversy especially where technology is involved. Technology, as a medium of educational exchange, has numerous challenges. One of the challenges is the measure by which education can be dispersed from the source to the recipient. In education, the lack of a measure in the amount and quality of information provided to the user is a challenge to the education sector. The comparison of education that incorporates technology is done based on the print form of education. However, the differences between the two forms of educational media are the same as with print media and the preceding oral traditio ns. Just as the current opposition against the incorporation of technology in education is a cause of debate, when print media was being incorporated in education, the existing system had to adapt to the changes being made (Scalise, 2007). I posit that education should be facilitated to the interpersonal level, which can be best achieved by the use of technology in discouraging some of the incivility in the community. Description I have had the opportunity of studying behavior of kids in social work such as in the organization, solutions for change. It is an experience I feel helped to foster a good understanding of the roles, responsibilities, expectations, and requirements in the Social Work career. I have worked in a number of firms in various capacities. My culmination has been the need to advance my education in order to take up my social work career. By employing my skills in understanding the children, I believe that communication and availing information as suggested in the conduct of the grounded theory shall contribute to the success of the incivility elimination pursuit. Characteristics such as empathy, sensitivity, and respect for others are elemental to being an effective social worker, let alone a member of the society. Having the aforementioned qualities is an advantage and I believe that this edge, in relation to ethics, will help me deliver services effectively as a social worker. I hope to major in Clinical Social Work and eventually start my own private practice offering various social services to the immediate and surrounding community. Understanding the perils of the populations vulnerable to social challenges such as bullying and discrimination within the society is one of the areas I seek to focus on. This is with the aim of ensuring social injustices emanating from these challenges are eliminated or reduced. Having undergone the perils of discrimination and bullying, I believe that I am able to perform the role of a social worker effect ively. Analysis Firsthand experience on some of the problems that various social groupings face compels me into helping people the best way I can. This is by acquiring and implementing knowledgeable skills of social work, and consequently transferring these skills to parties suffering silently in the society. I am a victim of bullying, and in spite of this bad experience, I helped other people going through the same predicament since it helped me understand and cultivate the desire to overcome and pursue life challenges. I am a not a typical American, which has contributed to my yearning for an opportunity to help individuals facing discriminatory conduct based on their race, ethnicity, origin, or social background. My origin played a part in most of the social challenges I faced. I experienced considerable discrimination and was alienated in most social gatherings of my teens as I further had a conundrum of being overweight. These experiences have helped

Essay on Womenand Film Example | Topics and Well Written Essays - 1500 words

On Womenand Film - Essay Example Boys Don’t Cry explores a number of themes including identity, empowerment, freedom, and courage. However, gender representation underpins all these themes. This paper will examine the representation of gender in Boys Don’t Cry, describing the key aspects of gender representation both in society and in the film. Representation of gender in the film adds force to the patriarchal norms held by the society. Discussions of the topic of gender in film owe their origins to conventional feminist film theorists who considered films as male-dominated and immensely guilty of gender stereotyping. In this examination of Boys Don’t Cry, the popular gender theory becomes highly applicable to determine the degree to which gender representation supports stereotypes. The Jacques Lacan and Sigmund Freud developed the psychoanalytical theory that profoundly influenced the early feminist film theory (Herz 51). However, the psychoanalytic theory had substantive problems such as its p hallic-centric basis. This led to the development of alternative discussion mechanisms such as the cultural studies mechanism. In this analysis of Boys Don’t Cry, I will utilize both approaches to cover the entire scope of gender representation. ... Male characters define women by their appearances; for instance, during the bar scene, Candace is the object of the male gaze owing to her attractiveness; then later, the facade changes to that of a mother. Lana, on the other hand, is the object of both Brandon and John’s voyeuristic or sexual gaze. This essentially means that men consider women as sex objects placed in the world for their pleasure. In contrast, men in the film are far too active to become the focus of a sexual gaze. According to Mulvey (37), this phenomenon is essential because of men’s fear to acknowledge homoerotic desires. In addition, it is only acceptable for a man to be represented as a spectacle if such representation unites with the narrative to place emphasis on the man’s active role in the storyline. This exemplifies the stereotype of gender roles where males are subjective beings and females are objective, the objects of males’ desires. Distinctively, the character of Brandon, nonetheless, appears to be at odds with this perception. This is because several scenes in Boys Don’t Cry focus primarily on Brandon’s sexual appearance. Notably, Brandon’s appearance becomes central to the narrative without the element of action. This warrants the question if a similar tactics would apply if Brandon were a male. If Brandon were, in reality, a male, this would raise questions of homoeroticism, but since he is perceived as a female, this suggestion becomes inapplicable. In addition, Brandon’s attention to detail as she creates her male persona echoes the contemporary views on image construction, in which the female body is highly industrialized – for instance, for a woman to attain femininity, she must

The Assassination of John F. Kenny and the Conspiracy Theories Behind Research Paper

The Assassination of John F. Kenny and the Conspiracy Theories Behind his Murder - Research Paper Example As the smoke cleared and the Presidential motorcade was surrounded by the mob by scared townspeople, their emotions running amok, it was discovered that Governor Connally and James Tague, travelling suit were injured heavily trying to protect the one man sitting in the vehicle, on which everyone had their eyes upon. Jacqueline Kennedy, the First Lady was shell shocked as she heard the noise and on her right quietly fallen, lay her husband, John Fitzgerald Kennedy, fatally shot and wounded, in the heart of Dealey Plaza, in Dallas, Texas. The political assassination of JFK, the thirty fifth President of the United States of America was a shocker to the entire global community that regarded him as one of the smartest and most influential people of all time. After many enquiries into the political situation, it has been marked as the offshoot of a criminal conspiracy possibly involving a number of groups and communities such as the CIA, the KGB, the American mafia, the Israeli government , and people like the President of the FBI at the time, J. Edgar Hoover, and the Cuban President, Fidel Castro. The official story was that Kennedy was killed at the hand of Lee Harvey Oswald who fired a shot from the corner window of the Book Depository, and was a U.S Marine who had defected to the Soviet Union. In order to understand the political motives and happenings of the events leading up to and during the assassination of President Kennedy, it is vital to first understand the terms that are being used to describe the situation. The entire event has been passed off as a political conspiracy; a conspiracy may thus be defined as â€Å"An agreement between two or more persons to combine for unlawful or subversive purpose involving plots schemes, intrigues and collusion. The group of conspirators are united in the aim of usurping or overthrowing established political power often, but not always, in secret.† Under the same, Kennedy’s death was the cause of a politic al assassination which may be defined as ‘a sudden or secretive attack to murder someone who holds a prominent position for political reasons’ (Knoepfler). It is important also to comprehend the kind of motives that each assassin might have in order for him to be convinced enough to kill someone of such great stature. Most assassins in history have been stirred by religious, political, ideological or military motives in order to kill someone who they feel do not deserve the right to live because their pleas and needs were not being heard by them. The motive or incentive for Lee Oswald Harvey being behind Kennedy’s killing was not portrayed as something that involved some sort of financial or personal gain. Despite heavy interrogation by the police, the assassin denied all the alleged accusations against him for being charged for the murder of Kennedy as well as police officer, J.D Tippit. However, it is felt by some that enough evidence exists against him. Howeve r, even before the man could be tried, he was killed by a club owner by the name of Jack Ruby. People further believed that Ruby himself was part of the same conspiracy leading to Kennedy’s death; however he denied any such allegation and further insisted on saying that he was only trying to give Mrs Kennedy a break from going to

Theories of White Collar Crime Essay Example | Topics and Well Written Essays - 500 words

Theories of White Collar Crime - Essay Example Objectives of white-collar crime are considered as financial gain and organizational success. White-collar crime is committed by persons in high social positions who do so as part of their jobs. They do not involve violence and mostly are money related, and this may include embezzlement, business fraud, and bribery. The theory of conflict theory looks at the types of crime committed by two classes’ in the society. Members of the elite are more likely to commit such crimes as compared to the working class who are more likely o commit crimes like robbery, assault, and murder (Clinard, 2010). White-collar crimes are usually had to prosecute and catch and sometimes hard to identify. White-collar criminals use their power to avoid prosecution. People in power make rules and laws to benefit themselves. The conflict theory in relation to deviance when such people are accused of such crime they usually have the means and power to hire accountants ,lawyers, and people to help them avoid prosecution and may be referred to as deviant. The society itself believes that all laws are fair and are applied fairly, and, therefore, the society does not dwell on the fact that such laws can be unfairly applied, or it might be just. The differential association is a theory that deals with a white-collar crime that explains that behaviors are based on association and interaction with others. Edwin Sutherland proposed this theory (Friedrichs, 2009). This means that through interaction with other people learn values, motives and techniques that form criminal is behavior. It predicts that individuals can choose a criminal path when law abiding is lesser than law-breaking when it comes to rules. However, this theory fails to note that even with association and interaction people can be independent, individually motivated, and rational and, therefore, can avoid criminal behavior. The rational choice theory explains on both

Histort Essay on Globalization Example | Topics and Well Written Essays - 1500 words

Histort on Globalization - Essay Example The Internet has made products more accessible to people all around the world and corporations are willing to dip their hands in the pockets of other countries. Globalization is basically an effort for a business to provide a product on a multinational effort in search for profit from wherever they can possibly get it, even if that includes having products manufactured for little cost overseas. This then has resulted in a lack of jobs in the United States due to globalization and has ultimately led to an economic downward spiral. Corporations thrive on the globalization of their business, able to make millions and offer their goods to developing companies. Occupy Wall Street is an anti-globalization group that currently protests shipping jobs overseas and keep the work here in the United States. It ks a movement designed to completely protest globalization because they expect for economic movements to stay local within our own government here in the United States. The western worlds currently dominate the majority of the world's economy and the United Nations plays a huge role when it comes to globalization. The United States plays a huge part in the United Nations due to the country being a giant in the corporate and developing realms of business. Alternately, globalization is also impacted on by embargoes that are set up in other parts of the world that can otherwise effect the rest of the world that are unable to trade goods. The economy as a whole is deeply affected in a negative way, particularly in the United States while there is a huge economic crisis going on. The value of a dollar is going down and will also affect other areas in the world and exchange rates which then also effects People on the political left have the tendency to want change while the people on the right wing do not want change. Conflicting visions are typically the topic of most political issues. Globalization is just another means for conflict in politics. It also results in a stru ggle between states. Some states have different resources to offer than others so globalization can effect the local economy as well as the overall national economy. The current Obama administration has the same policy that was passed from the Bush administration. Obama's stimulus package also plays a huge role in globalization not just in the United States, but also in other parts of the world because many other countries rely on the United States. Though it appears that Obama has tried to impact the economy, when looking at the bigger picture, there are still major issues in the United States that lead to unemployment, the middle class is the suffering class, and therefore contributing to the issue of globalization. It may have been a gesture of collective action but it was not quite effective enough or at least Americans are still feeling the burn of globalization's effects. The lack of jobs seems to be the largest sour idea when it comes to globalization, from the perspective of an American. Corporations not only are making money off of high priced items, but are shipping their jobs overseas to be performed at extremely low costs. Additionally, globalization is changing the world. Change does not just make the United States uneasy, but people in other economies do not know what to expect either. As a giant powerhouse of a country, many of the moves of other countries are impacted by the decisions of the United States. 2. The United States is struggling from economic recession and though it is the

Principles of Safeguarding and Protection in Health and Social Care Essay Example for Free

Principles of Safeguarding and Protection in Health and Social Care Essay Principles of safeguarding and protection in health and social. Ai; Physical Abuse is when somebody causes feelings of physical pain, injury other suffering or bodily harm, such as hitting, kicking, scratching, pinching, shaking. Sexual Abuse is where you are forced to do, say and watch sexual things. Eg; being undressed or having sexual contact when you do not want to or even touching another person, being made to say sexual things and being made to watch porn is also sexual abuse. Emotional Abuse is a form of power that someone has over you to cause depression, anxiety, stress. It is bullying someone by calling them names that hurts their feeling or to scare them and even threaten them. Financial Abuse is when another person steals or takes something that belongs to you. Eg; stealing your money, making you buy things you are not willing to, refusing to allow individuals to manage their finances and tricking individuals to hand over their property. Institutional Abuse is not only confined to large scale physical or sexual abuse, individuals can also be abused in many other ways in settngs where they could exoect to be cared for and protected. Eg; Individuals not given choice over decisions (meals, outings, clothing.) Mistreated to their medication. Privacy and dignity also not respected. Self-neglect is when an individual neglects to attend to their basic needs. Eg; personal hygiene, appearance, feeding not bothering to obtain medical help or an unwillingness to see people or go out. Neglect by others is when the victim is being looked after by somebody else but fails to provide adequate care. For example failure to provide sufficient supervision, food or medical care, or the failure to fulfil other needs that the victim is unable to provide for herself or himself. see more:explain the importance of an accessible complaints procedure for reducing the likelihood of abuse. Signs and symptoms of abuse. Physical abuse Aii; Bruising Fractures Burns Fear Depression Weight loss Assault Cowering Flinching Welch marks Malnutrition Untreated medical problems Bed sores Confusion Over sedation Emotional abuse:. Fear Depression Confusion Loss of sleep Change in behaviour Onset of phobias No communication Sexual Abuse: Loss of sleep Diseases Repeated urinary infections Bruising Soreness around the genitals Torn, stained bloody underwear or bed sheets Preoccupation with anything sexual Excessive washing Reluctance to be alone with an unknown individual Financial Abuse: Unexplained loss of fundsor withdrawels from bank accounts Inability to pay bills Change in lifestyle/standard of living Basic needs not being met Loss of property Unnecessary building work or repairs to property Not trusting anyone around them Self-neglect: Poor hygiene (smell of urine faeces) Dehydration Weight loss Abnormal body temp Inappropriate clothing Not taking medication Infections Illnesses Institutional abuse: No flexibility at bed time Waking up to a routine Dirty beds and clothing Missing clothing, possessions, documents and letters Excessive or lack of medication Lack of consideration of dietary requirement’s Aiii; If you was to suspect an individual was being abused you should report your concerns to the manager. Also ask to write a private account for your records, making sure it doesnt go in the care plan in case the abuser comes across it. Aiv; If a client was to tell you they are being abused, you should stop what youre doing and listen carefully to them. All conversations should be treated with confidence and information only passed on to those who need to know. Even if the person speaks in the strictest of confidence, line managers must still be informed and the discussion must be written down. Never agree with the client that you wont tell anyone else. Say that youll only tell someone who can do something about it. Av; Make a written record of messages (e.g answer phones) to ensure they are not lost. Include the date and time and sign them. Ensure written records  (notes, letters, bank statements,medication records etc) are kept in a safe place. Do not tidy up, wash clothes, bedding or any other items. Do not try to clear or tidy things up Try not to touch anything un;ess you have to for the immediate wellbeing of the victim- if you have to try make a record of what you have done. If any sexual offence is suspected try to discourage the vicim from washing, drinking, cleaning their teeth or going to the toulet until the police are present. Preserve anything used to warm or comfort the victim (E.g: a blanket). If you can try to ensure that the alleged perpetrator does not have any contact with the victim. Record any physical signs or injuries using a body map or hand drawing write a description of any physical signs or injuries including size, shape colour etc. Always remember to sign and date your notes and any other records you have made. Avi, Avii: No secrets- set out a code of practice of how commissioners and providers of care services should protect vulnerable adults. Criminal records bureau- DBS will filter certain old and minor cautions and convictions, reprimands and warnings from criminal records certificates. DBS- Disclosure and barring service. In safe hands(wales only)- sets out roles and responsibilities of CCIW in relation to other statutory bodies including local authorities who have the lead role in coordinating the development of local policies and procedures in adult protection. Office of the public guardian -agency with responsibilities then extend across England and wales. If supports the public quardian in the registration of enduring powers of attorney and lasting powers of attorney and the supervision of debuties appointed by the court of protection. The code of practice- sets out the criteria against which a registered providers compliance with the requirements relating to cleanliness and infection control will be assessed by the care quality commission. It also provides guidance on how the provider can interpret and meet the registration requirement and comply with the law. Local Partnership boards- committed to preventing the abuse of adults and responding promptly when abuse is suspected. Safeguarding adults means that local authorities, police and NHS agencies involved with adults who might be at risk of abuse have a duty of care to ensure that procedures  are in place, that encourage reporting of suspected abuse, and take action to stop the abuse. Care Quality Organisations (CQC)- registered over 18,000 care homes and publish all inspection reports, which check on the essential standards of quality and safety. Aviii: Social worker- Protect and support vulnerable people, and place them in a safe environment away from risk of danger. A risk assessment is used to decide what help is needed and the correct actions to take. They also investigate any reports. Police- Protect the community, investigate allegations of abuse, prepare court cases and make case reports. Informal agencies or third sector agencies- Research and raise awareness, campains, charities. Offer support (counselling services) Health care practitioners- Perform examinations and report finding relevant authorities . Serious case review chair person- Review serious investigations and/or failures that have previously been investigated and look at what changed need to be made. Aix: Many local Authorities run free, multi-agency, safeguarding courses for anyone who works with vulnerable children and adults, and so should any decent employer in this field. Ask your workplace training department about this. You can also find more information through their local safeguarding team in the Social Services Department or the Independent Safeguarding Authority. Direct.gov Cqc.org.uk Lancashire county council.

Impact of Food Industrialization

Impact of Food Industrialization Nikoleta Koleva The Industrialization of Our Food System: Are We Sacrificing Quality to Quantity? The industrialization of our food supply is something that is becoming more popular amongst farmers and food producers. One of the biggest reasons in the overcrowded conditions in farms and how easy it is for one animal to spread diseases to all, thus ending in our plates. This becomes even more problematic with the rise of globalization – with an infected animal in a farm in Alabama that no one detects, people in China can receive the disease and spread it from there. However, with the rise of industrialized agriculture, other significant problems have arisen. Obesity has skyrocketed as prices for naturally-grown food increase quickly; diseases, both behavioral and physical, have increased in children and many more drawbacks that would be too long to list. As for its history, industrial agriculture arose alongside the Industrial Revolution, something we are also feeling the side-effects of today. It is a fact that by the end of the early nineteenth century, agricultural techn iques had improved so much that the output was many times greater than that seen in the Middle Ages. This was suiting and satisfactory, as the human population was growing at an exponential rate. Later on, as nitrogen, potassium and phosphorus were found and properly studied, they had a new purpose as synthetic fertilizers and pesticides. With the increased usage of these elements and vitamin supplements, many farm animals face less and less exposure to nature and all that is natural, as they are fully grown indoors. Furthermore, the discovery of antibiotics and vaccines ensured that animal-spread diseases do not occur in crowded facilities. However, as industrial agriculture becomes a more popular method, concerns have arisen over the sustainability of intensive agriculture, which has been related to the decreasing soil quality in key places, such as the US, Australia, India and Asia. One strong proponent of the deindustrialization of the American food system is Al Jazeera. Since its establishment in 2006 as an international news source, it has gained a lot of momentum, due to their wide range of topics and top-notch reporting or world events. The channel itself currently broadcasts to 250 million households across 130 countries. In their article supporting agriculture and the preservation of natural-growth farms, Vandana Shiva, the author of the article, states how many industrialization supporters keep falsifying information about the scale and contribution of organic farming. Many of these advocates claim that organic farming requires too much land grab and uses too many pesticides, when the facts are that industrial agriculture is causing the deforestation of the rainforests in the Amazon and Indonesia, fuelling a land grab in Africa and Europe. In fact, according to the FAO International Technical Conference on Plant Genetic Resources in Leipzig, industrial f arming is the reason for seventy-five per cent biodiversity erosion, seventy-five per cent water destruction, seventy-five per cent land degradation, as well as forty per cent greenhouse gases. These high numbers wound the planet in ways unfixable and long lasting. Not only this, millions of farmers are losing their farms and hard work. Even the food, which is consumed by the population is suffering – animals are put into factory farms and fed grain, as opposed to grass in a natural setting; this is equal to an animal prison. This lack of nutrients affects both the animal and the human consumer, as people are also devoid of these important dietary ingredients. The simple fact is that as industrialized agriculture has gained popularity, the number of hungry people on the planet has also risen. This is an indicator that something is not right; the food system has taken a wrong step. The facts and evidence presented by Vandana Shiva are well informed and presented. I was swayed by her argument and found myself disliking industrialized agriculture much more than previously. It is clear that she did her research and knew what she was talking about all the way through. The article was very well-structured and delivered, with no stray points or unnecessary rants. While I was previously aware of the treatment of animals in industrialized farms, I was ignorant on the impact it had on the planet environmentally. Deforestation one of the most serious problems we face today – whether regarding global warming or the extinction of millions of species, however, the fact that humans are still doing it when we have other, currently available, option is maddening. The facts are, countries that do not consume industrialized-grown food suffer from much lower rates of obesity and other food-related diseases. The problem the United States has is the fact that its organic foo d is much more expensive and harder to get than its industrialized-grown counterpart. It is an unfair race – why should consumers not have an equal access to either type? This disadvantage creates an unescapable cycle: people with less money do not purchase the organic food, thus consuming lower quality food with not enough nutrients. Since it lacks the richness of naturally grown food, people with lesser incomes consume more food, usually one that is unhealthy, cheap and lacking any types of significant nutrients. Thus, obesity begins sprouting up and rapidly spreading around the country. The problem is escaping this poisonous cycle and learning a healthier style of living. Why should we industrialize food, when naturally grown food is tastier, uses less space, does not injure the Earth and its resources and does not aid in the wide-scale release of greenhouse gases? An opponent of the deindustrialization of the food system in the United States is Blake Hurst, published in the American Enterprise Institute. The AEI is an American establishment, focused on research and education on issues of government, politics, economics and social welfare. Started in Washington in 1943, it still runs there and supplies its large readership with thoughtful articles. In his article on why industrialized agriculture is not the enemy, Blake Hurst describes how he got the idea of discussing this topic. Whilst on a plane, he heard an organic farm activist broadcasting about the inhumanity of industrialized farming. Hurst was angered at the ignorance of the reporter and is now on a mission to educate people why industrialized farming is not harmful but beneficial. His first and strongest arguing point is that people who sit in offices all day and stare at computer screens do not know what being a farmer is, yet they demand things they are not well-informed on. Telling someone how to do their work when you have no sensible information on the subject is selfish and may oftentimes be completely wrong. Hurst states that critics of industrial farming spend most of their time complaining about the way the food is raised, in regards to conditions and treatment. As his argument, he describe turkeys and how when they are naturally raised, they are not smart enough to survive long enough to be used as food. Furthermore, as President Obama and his government listen more and more to the public and demand fairer treatment of animals, the farmers cannot do anything to disprove and obey. Indeed, industrial farming conditions for animals are improving drastically. Hurts argues that nature is sometimes even more cruel than farmers, with mother pigs eating their offspring and that life is unfair all-around. Hurst’s article on why industrial farming is not evil was written well but lacked a strong punch that sways the reader to his side. Starting off with a personal story was a nice touch and humanized the writer, making him both relatable and approachable. His point on the fact that people who do not produce food do not really understand what is going on was the strongest out of all the ones later listed. It is true: with no first-hand experience, it is easy to rally for something when one is not aware of the amount of labor that goes into it. Organically-grown food is advertised as healthier and cruelty-less grown, but what do people who live in cities without animals know about how food is truly grown? However, that is where Hurst’s argument begins weakening and losing its initial punch. One big mistake in his article is the lack of focus on the environmental impact the industrial agriculture creates. In fact, most farmers that do not grow organic food fail to mention ho w their crops affect the environment and pollute various sources permanently. It was also scarcely mentioned how the health of the American citizens has significantly gone down after industrial agriculture became more and more popular with farmers and food producers. Hurst does mention that the â€Å"old-fashioned† way of farming is much more demanding and dirty but should food consumers and farmers both eat lower quality food because someone does not want to work? As Shiva mentioned in her article, food is what we are. What we eat is absolutely essential to our overall well-being and happiness. As obesity rates, not only in America but all over the world, continue to exponentially increase, it is important for us to find the source and come up with a solution. When exploring this topic, I realized how ignorant I was on many of these facts and side effects of industrially-grown food. However, when thinking about it, the proponent’s arguments make a lot more sense. As someone from a country that grows all of its food naturally, when moving to the United States, I definitely noticed a decrease in both quality and taste. Everything is larger, unnaturally so, lacking of taste and not as satisfactory. In my country, for less than a dollar, I could get a plentitude of naturally grown fruits and vegetables, while in America, I can get a smaller, industrially-grown, quantity. It is both disappointing and saddening. Humans need these nutrients, why should I pay so much to consume them? I believe the saddest fact is that many countries follow America’s steps and search for easier ways to complete food growing. This can be noted, as obesity begins rising all around the globe, with the spread of fast food American chains, which do not off er any type of nutritionally significant food. Chains, such as McDonalds, Burger King, KFC, Wendy’s, etc., sell food for cheap. When families with lower incomes go out to purchase food, it is much easier to get more of one type of food, instead of a few of another, even if the latter is healthier. Food has always been a privilege to our species but at this point in history, when there is an opportunity for most people to easily consume it, why are we settling for the worst of the available choices? Why should organic food, which our bodies need be more expensive and harder to obtain than junk food, something that should not be consumed at a constant rate? Because it is the easy opt-out and costs less for giant corporations to produce.

Societal Structure of the Ottoman Empire :: World History

Societal Structure of the Ottoman Empire By the 16th century, the vast and mighty empire of the Ottomans had reached the zenith of its power. The lands under Ottoman rule stretched from the heart of Central Europe to the deserts of Arabia. In nearly every respect, the Ottoman Empire was strong and well-organized. As such, it comes as no surprise that the people under Ottoman rule were organized in a neat power structure as well. From the royal Sultan to the villagers in the rayyah class, the people of the Empire each had a unique position in Ottoman society. At the very top of the pyramidal societal structure was the Sultan, absolute commander of all, and executor of decisions concerning politics and state wealth (for the purposes of serving the state's interests). A step below the Sultan were a small group of wealthy, esteemed leaders, who were ascribed special status because they were essentially the Sultan's "slaves". The main duties of this select little group were to protect and enlarge the financial assets of the state for the benefit of the Sultan and the Empire. These leaders also ruled and defended the far-flung Ottoman Empire. While the Sultan invested wealth and the leaders protected it, the majority of commoners, the rayyahs, had the task of actually producing the wealth. The rayyahs had to pay part of their profits from industry, commerce, and farming to the state in the form of taxes. Townsfolk, villagers, and pastoral peoples made up the eclectic mix of the rayyah class. The word "rayyah" literally translates into "the protected flock of the Sultan". While Ottoman society was clearly divided into distinct social classes, these classes were neither closed nor confining, meaning that with the proper attributes and luck, a man could raise his social status. For example, to be a member of the small ruling class below the Sultan, one had to possess the following three qualities: - deep-rooted patriotism and loyalty for the Empire and the Sultan. - acceptance and practice of Islam, which was integrated into the Ottoman lifestyle. - knowledge and practice of the Ottoman Way, which consisted of complex customs, behavior, and language. If a rayyah possessed these qualities, he had a chance of becoming one of the numbered leaders. On the other hand, if a leader appeared to be lacking one or more of these qualities, he could just as easily be removed from his position and sink to being a rayyah again. The shaping force behind the Ottoman Empire was most definitely the religion of Islam. As a result, religion became a foremost guiding factor in people's lives.

How to use order of operations :: essays research papers

How to use order of operations. What does any kind of order have to do with math? It’s just left to right isn’t it? Wrong, the order of operations is a specific method to figuring out the correct answer to certain problems. For those of you who do not realize what I am yammering on about, this procedure piece is about the order of operations.   Ã‚  Ã‚  Ã‚  Ã‚  The order of operations is a method used to ensure that a group of people gets the correct answer without dispute, the order of operations is extremely useful. Without knowing the order of operations tell me, does this problem look sensible? 67-9(6-1)+48/ ((9x (5+2)-7’ Didn’t think so. The order of operations works like this: First anything in the parentheses, then we do the exponents/roots, then any multiplication and division- which is done in that order, then we do Addition and Subtraction- in that order as well. To explain this, we will solve the problem above: Step 1. The first thing you do in the order of operations is to do anything listed in parentheses, but you must also keep in mind everything else. So the first set we do is (5+2), even though it is the last set, addition comes first on the order of operation list. So, (5+2)= 7 right? Right, keep that in mind. Now we do the first set of parentheses, which is (6-1) which is 5. So replace both of those sets with (5) and (7) in that order. Step 2. The next step is to get rid of those nasty square roots and exponents. So, first we do the square root of 9, which is 3. Then we perform the sacred exponent figuring. So 7 squared (7’) is 49. So by now the expression should look like this: 67-9 (5) +48/ 3x (7)-49. Step 3. Now we multiply and divide all the stuff together so first we do 48/3, which is 16. Then we multiply what is needed, in this case it is 3x7, which is 21. Are you following me so far? Excellent if not then read it over.

Summary of Bless Me, Ultima Essay -- Literature Bless Me Ultima Essays

Summary of Bless Me, Ultima Bless Me, Ultima is a story about the maturation of a young Mexican-American boy, Antonio M’arez, struggling with many questions about his destiny, life and death, and good and evil. Ultima who comes to live with Antonio becomes his caretaker and his teacher. Antonio learns there are powers in the world that differ from his beliefs in the Catholic faith. Ultima teaches Antonio â€Å"that the tragic consequences of life can be overcome by the magical strength that resides in the human heart†. Ultima shows Antonio how to experience the magic of life with his heart and not with his eyes. For the first time, he sees the river not as something to be feared but as a source of life, â€Å"I had been afraid of the awful presence of the river, which was the soul of the river, but through her I learned that my spirit shared in the spirit of all things†. The river is both creative and destructive in nature. It is this new magical way of seeing the river that will help Antonio understand many of the events that occur in the novel. Ultima also teaches Antonio to appreciate nature and helps him develop a spiritual relationship with the plants of the llano. It is this growing harmony with the earth that will later help Antonio connect with his heritage and the ancient ways of his ancestors. Ultima teaches him the magic of nature, â€Å"even the plants had a spirit, and before I dug she made me speak to the plant and tell it why we pulled it from its home in the earth†. Antonio learns which plants are good for healing but more importantly he learns of Ultima’s nobility and grace as they wonder the llano together. Ultima teaches Antonio that one must give back to the earth what has been taken away. It is this spirit... ... will build his own dreams, â€Å"out of those things that were so much a part of my childhood†. In the novel, Bless Me, Ultima, Antonio learns about his relationship with his universe. Through the teachings of Ultima, he learns to see with his heart and to appreciate all the magic that nature beholds. The river of life is never ending like the river that binds the llano to Guadalupe. All that Antonio has experienced is symbolized in the river and the life that surrounds it. Ultimately, it is his teacher and friend, Ultima, which teaches Antonio that life is a cycle and that understanding oneself brings peace and harmony. The river also serves to bind the past, present, and future. Antonio learns that his future is tied to his past and that his destiny will be guided by an understanding of his heritage and â€Å"the magical strength that resides in the human heart†.

Qualitative and Quantitative Research Essay

Quantitative research involves collecting numerical data though content analysis, performance tests, personality measures, questionnaires, etc. Quantitative research allows for experimental and non-experimental research. Experimental research tests cause and effect, while non-experimental research, such as, correlation research, relates variables, and survey research describes trends. There are three basic types of quantitative research questions: descriptive research questions, correlational research questions, and causal research questions. However, research involves collecting word data though interviews, open-ended questionnaires, observations, content analysis, focus groups, etc. Qualitative research can explore common experience (Grounded Theory Research), shared culture (Ethnography), an environment (Case Study), or an individual (Narrative Research). Both type of research ask research questions, focus on type of data, and have variables. Research Questions Research Questions are clear, concise, and arguable questions. A qualitative research question â€Å"explores a central concept or phenomenon† (Schreiber 2012). An example of a qualitative research question is how do African American male elementary students read popular fiction written by Caucasian female authors? This is an ethnographic research question that will explore hared culture of a group of people. Differently, a quantitative research question â€Å"relates attributes or characteristics of individuals or organizations† (Schreiber 2012). There are three basic types of quantitative research questions: descriptive research questions, correlational research questions, and causal research questions. Descriptive research questions describe variables being studied. An example of descriptive research question is does reading popular fiction increase test scores in elementary students? This research question is an experimental research question that tests the cause and effect. Another research question is the correlational research question, which relates variables. An example of correlational research question is do elementary students who read popular fiction has a higher test scores than those who do not read popular fiction? This is also a correlation research that relate variables. The final basic type of  quantitative research question is the causal research question. Causal research questions test for a cause and effect relationship between variables. An example of causal research questions is all other factors being equal, do elementary students reading popular fiction achieve better test scores than students reading curriculum-required fiction? This is also an experimental research question that tests the cause and effect. Variables Quantitative research and qualitative research have variables; a variable is any measured characteristic or attribute that differs for different subjects (Lane 2006). Variable can be either independent (IV), or dependent (DV). An independent variable is a variable that remain the same, but the researcher manipulates a dependent variable. Additionally, there are covariate (CoV) relates variable, is related to the DV, and is also a predictor value. In the example of a qualitative research question is how do African American male elementary students read assigned popular fiction written by Caucasian female authors? the IV is gender, age, and ethnicity, the DV is the assigned popular fiction, and the CoV is socioeconomic status. In the example of a quantitative research question is does reading assigned popular fiction increase test scores in elementary students? the IV is the age, gender, and ethnicity, the DV is assigned popular fiction, and the CoV is socioeconomic status. An example of the quantitative research question is do elementary students who read assigned popular fiction has a higher test scores than those who do not read popular fiction? the IV is age, gender, and ethnicity, the DV is assigned popular fiction, and the CoV is socioeconomic status. The final example of a quantitative research question is do elementary students reading assigned popular fiction achieve better test scores than students reading curriculum-required fiction? the IV is age, ethnicity, and gender, the DV is assigned popular fiction and curriculum-required fiction, and the CoV is socio-economic status. Type of Data Quantitative research uses Ordinal, Ratio, or Interval Scale, while  qualitativew research uses Nominal Scale. Both nominal and ordinal data are categorical, but interval and ratio data are continuous. In the example of a qualitative research question is how do African American male elementary students read assigned popular fiction written by Caucasian female authors? That data is nominal. Nominal data is categorical. Nominal data is consists of assigning items to groups or categories that cannot be related to each other (StatSoft 2010). The nominal data is African American and male, a well as Caucasian and female. Moreover, in the example of a quantitative research question is does reading assigned popular fiction increase test scores in elementary students? that data is interval. Interval data rank order, but also quantify and compare the sizes of differences between them (StatSoft 2010). Interval data is continuous. The interval data is the test scores, because they can be higher or lower, but it is not known how much higher. An example of the quantitative research question is do elementary students who read assigned popular fiction has a higher test scores than those who do not read popular fiction? that data is ratio data. Ratio data is continuous. Ratio data rank order, but also quantify and compare the sizes of differences between them. Ratio data has an absolute zero and allows for how many times greater. The research can find out how many times greater are the test scores of elementary student who read popular fiction than those who did not. The final example of a quantitative research question is do elementary students reading popular fiction achieve better test scores than students reading curriculum-required fiction? that data is ratio data. Like the question above, the research can discover how many times greater are the test scores of elementary student wh o read popular fiction than those who did not. Conclusion Both type of research ask research questions, focus on type of data, and have variables. Quantitative research uses an objective/unbiased approach to collecting numerical data from participants and analyzes these numbers using statistics in order to answer a specific, narrow research question. On the other hand, qualitative research uses a subjective/biased approach to collecting words from participants and analyzes/describes these words in  order to answer a broad, general research question. Bibliography †¢Lane, D.M. (2006, June). Glossary. Rice Virtual Lab in Statistics Retrieved January 31, 2014, from http://davidmlane.com/hyperstat/glossary.html †¢Research Methods ** Available in the Presentations section. †¢Schreiber, Deborah Ph.D. 2012 Research Methods in Education †¢StatSoft, Inc. (2010). Electronic Statistics Textbook. Elementary Concepts. Retrieved January 31, 2014, from http://www.statsoft.com/textbook/elementary-concepts-in-statistics/?button=1

Sophronia Lui

Sophronia Lui Hong Kong, 1973 Sophronia Liu came to the United States. Lui earned her bachelor’s degree in English, and French and master’s degree in English from the University of South Dokata. She currently lives in Minneapolis St. Paul, where she is an organizer and educational consultant with the Asian-American community. So Tai – Fai This young man was a dirty, profane, and lazy. So Tai-Fai always caused trouble to his peers and to his missionary sisters at his Hong Kong school.He clearly wasn’t meant to be educated, and teachers were wasting their time and money on him. So why waste time on him? Sophronia Lui watches him every day in horror as his future breaks and falls. So Tai- Fai at age 14 the maximum age for sixth graders. In the sixth grade he failed almost all his tests and his classes. He failed 3 out of 14 subjects including, English, Grammar, Arithmetic, and Chinese Dictation.Horrible kid with a bad attitude, he passed notes in class made i nappropriate jesters toward his sixth grade teacher Sister Marie, and he was put in timeouts for being late. Sophronia Lui’s classmate So Tai-Fai dare-devilish attitude was always a burden in her class. He shows up late and in a mess, his hair in tangles, dirt on his face, and in a worn out dirty shirt. Sister Marie their sixth grade English teacher always asked him â€Å"why are you so dirty all the time, doesn’t tour mother flat iron your shirt? † â€Å"What about insecticide? So Tai- Fai sometimes joked around and classmates thought it was a joke that he was consuming insecticide that he got from his dads farm, which took his life during the school year. He died on his way to the hospital, his parents sad and devastated on his side. So Tai-Fai was the oldest son out of three children. His dad was a vegetable farmer, and his mother worked in a local factory. So Tai-Fai helped out with his dad in the vegetable fields with crops in Wong Juk-hang, by the sea. Sa dly, So Tai-Fai made it to the sixth grade.

Big Brother Little Sister

Euthanasia is a type of assisted suicide (where one person helps another person to take their own life). There are a number of reasons why people choose Euthanasia; if they have a very serious debilitating illness, which stops them having a reasonable quality of life, if they are terminally ill with something which will cause a very slow and painful death, they may wish to end their lives peacefully, and in the manner of their own choosing. Recently the parents of a young man helped him to end his own life because he had been paralyzed from the neck down and he felt he could not face life anymore.Euthanasia is NOT the same as suicide, for it to be euthanasia the person who dies must have had a very poor quality of life, or be unable to live with dignity. Euthanasia is about ending the suffering of an individual who WILL NEVER GET BETTER. (Someone who is depressed for example may have a very poor quality of life and want to commit suicide, but depression is generally only a temporary, treatable condition). EUTHANASIA IS ILLEGAL in most countries, AS IS ANY FORM OF ASSISTED SUICIDE.In the Netherlands, where their attitude towards life and death is far more enlightened; they have ‘euthanasia clinics' where you can end your life with peace and dignity. The legality of euthanasia in the Netherlands is causing many individuals to travel their in order to take their own lives, in a calm and peaceful manner. Since their own countries deny them any right to do so. Since many people may suffer accidents which leave them in a coma, or paralyzed, perhaps unable to communicate, many people are now choosing to make ‘living wills'.These are similar to the legal documents used to divide up your property after you die, but a ‘living will' states what you want to be done if you are ever terminally ill, permanently suffering, but unable to communicate your wishes (or if doctors are unable to act on what you say because they think you may not be in your right min d). Euthanasia can be in many forms, by painless lethal injection, tablets, or just ‘pulling the plug' on a life support machine. Only ‘voluntary euthanasia' is euthanasia. There is arguably no such thing as ‘involuntary' euthanasia. Involuntary' euthanasia would almost always be regarded as murder (or at least manslaughter), even in countries where euthanasia is legal. Always consult somebody who knows the laws of your country well whenever the law is concerned. Don't make any sort of decision based on what a stranger on the internet has said. Don't trust wikipedia, unless you have the time to check all the sources and citations yourself. User generated content should never be taken as a matter-of-fact, especially on such a serious topic as this one. P/S: The thing about ‘euthanasia' being the name of the drug they use to put animals to sleep is nonsense.Similarly, there is no drug called ‘euthanasia' which is used to euthanize people, this is further nonsense. Also; killing an animal which is terminally ill or in great suffering may be considered ‘euthanasia' but killing an animal just to make room at the pound is DEFINITELY NOT EUTHANASIA. This is just a very cruel system which many animal rescue centers have little choice but to implement. Thanks. Hope this info is useful to you. This website (BBC) has some very good legal information and moral discussions on the topic. Good reading if you still want to know more.

American Mania: When More Is Not Enough Essay

INTRODUCTION It takes immense courage to question something that has been so firmly etched into one’s mind or something that everyone accepts as normal, it also takes great insight to be able to see past the monotony and mundane details of life and observe something that is greatly and equally affecting a nation. Mr. Whybrow accomplishes this with great eloquence in his book American mania. Adam smith’s American dream of depth and desire† The book begins with the chapter titled â€Å"Adam smith’s American dream of depth and desire† in which Mr. Whybrow gives an account of his taxi ride on the way to the airport to catch a flight from Los Angles to New York, he tells his story in almost a poetic manner describing the myriad of scenes that he observes. He points out everything that makes him reflect on how rapidly the world is moving and how everyone is being swept away with this storm and how no one stops to think about where they’re actually headed and how everyone has less and less time for the small things in life, things which once were considered to be the essence of life. The author seeks to explain â€Å"the dramatic shift away from social concern and toward competitive self-interest that occurred during the closing decades of the 20th Century† (p. 257). Whybrow, himself a British immigrant, advances the hypothesis that Americans are a nation of â€Å"migrants† who are outfitted not just with the self-seeking genes but also with the restless, risk-taking genes of those who have risked all to look for a new land of opportunity. Whybrow argues that highly migrant people are novelty seekers, restless and optimistic risk-takers, CONCLUSION Whybrow’s theories are provocative because they not only revisit the possibility of psychoanalysis in the alliance of culture, speculating beyond the anthropology and identity politics that all cultures are just as advantageous, but also challenge us to reassess the insufficiency of our psychological descriptions. Identifying a culture as hectic or obsessed is somewhat useful in attempting to avoid the idea of national character but to propose a basic personality as the repository of a society’s values, from which individual character differentiates is a mammoth task Mr. Whybrow manages to make the reader question the values and beliefs that we have come to cherish so dearly. WORKS CITED Peter Whybrow (2006) American Mania: When More Is Not Enough. Retrieved on 18th October 2006 from : http://www.amazon.com/American-Mania-When-More-Enough/dp/0393059944

Novel Essay Example | Topics and Well Written Essays - 1500 words - 1

Novel - Essay Example However, some ideas of afterlife are based on the notion of rebirth. Other ideas believe in the existence of an afterlife where dead people reside in a supernatural environment determined by gods or other supernatural beings based on the activities and beliefs of the dead while they were still alive. With reference to the already existing afterlife, this paper aims at presenting a creativity based new afterlife idea. It is a common notion that afterlife always comes in the form of a punishment or reward for the things that people do during their lifetime. This afterlife idea is based on the things that people do during the time when they still live (Sebold 89). The things that people do when they are alive are always a matter of choices. Some people choose to do good while other chooses to do evil or bad. It will seem unfair for those people who choose to do bad things to be treated in the same way that those who always did good are treated. If in any case life would completely end at death, then the two types of human beings would be absolutely the same (Coward and Coward 101). However, this idea of afterlife seeks to reward those people who did good during their lifetime while making sure that those who did wrong would always be denied the benefits that those who do good get. This idea of an afterlife has its basis on social classes and rebirth. Social class is a very influential thing in human life. Therefore, being in a higher social class will definitely make the life of the individual seem better (Zevin 90). On the other hand, when someone’s social class is lowered they will definitely live a lifestyle that is less comfortable when compared with the type of lifestyle that they used to live before. Social class in the idea is used to either reward good deeds during lifetime or punish bad ones during the same period. Social class refers to the hierarchical and the categorical classification of human beings in the society. The most

Fukuyama's End of History and the Muslim World Research Paper

Fukuyama's End of History and the Muslim World - Research Paper Example The modern materialistic living style of the western world will influence the third world countries like a giant storm giving them no chance to think about an alternate, peaceful living style. Everybody will wear western clothing, eat their food and follow their lifestyle. Two decades after the book had been written we can now see most of his views have come true. There is a long queue covering three streets in China to buy the new iPhone which will be released in the US the day after. People in Korea alter their children’s tongue at a young age, so that they can speak better English and the most closed markets like India extend a red carpet welcome to Foreign Direct Investment, which comes from west, not from any developing country like Thailand or Indonesia. By far, the one and only people trying to resist these changes are the Islamists. They shoot the girl who wants to learn to read, write and barricade themselves from all scientific advantages in the name of religion. Who is right Fukuyama or the Islamists? In course of time, History will prove both wrong (Lal, 2006). Fukuyama’s theory states that capitalism which started to triumph at the death of communism, in the end of cold war will establish a ‘universal consumer culture’2 which will sweep down the ethical entities ingrained deeply in every individual. This is exactly what we see today. Education is no more a way to hone a skill. It is marks earned to secure a job with high earnings which in turn helps in buying ample things feeding the consumerism. So is it really the end of all indigenous ideologies which had been passed on from one generation to another. Not exactly because every ideology will keep evolving to some other form and liberal democracy is no exception (Marks, n.d.). Liberal democracy which simply evolved from communism based democracy eliminating its flaws and frays, will evolve into something better in the near future. Liberalism and Democracy themselves do n ot go hand in hand. There are several third world countries which struggle to use liberalism to their economic benefit. As Karl Marx stated, they will realize sooner or later, capitalism will lead to overproduction, low cost, scanty wages and unemployment doing more harm than good in the long run.3 They will start looking for alternate ideologies automatically leading to a better form of government and economic management. History proved aristocracy and communism cannot succeed. Likewise it will prove liberal democracy will also dwindle in some point of time in this 21st century (Marx & Engels, 1848). Do Islamists Have the Answer? Is Islamic idealism the core answer for an alternate ideology opposing liberal democracy? The answer is most certainly no because, evolution should lead to something which is better than the previous methods. But, Islamic ideologies force people to go back to the primitive living condition. Of course too much of sweet is bad for health. The available medic ine might have lots of side effects. But, a new alternate medicine or an ancient medicine which will cure the disease should be invented or revived, instead of banning the usage of sweets completely from life. Do the Islamists agree with it? Mainstream Islamic people do agree with it hundred percent. Karshidshak who worked in Iraq with the Muslim soldiers admits they are like any modern American youngsters longing for the latest model mobile and waiting to